Media training for small businesses and not-for-profits

Media training for small businesses and not-for-profits

Got a great story to share? Do it well. 

The media can be daunting. I know.

While you’re great at what you do, there’s that tiny part of you that wishes you could also sit in front of a journalist and be yourself, speaking with confidence and authenticity.

You can. In fact, if you’re doing any form of video presenting, social media or public relations, then you can’t afford not to get solid media training.

You’ll benefit from:

  • A bullet-proof way to ensure ongoing PR success
  • TV, radio, online and print coverage that’s maximised to your advantage, and
  • Being a trusted spokesperson with media value because you know how to master the interview, whether it’s on video, TV, radio, print or online.

The benefits of media training for your small business or not-for-profit

Give a voice to your brand and increase brand awareness. No matter how you plan to communicate, you can ensure it’s authentic and consistent.

Develop a reputation as an industry expert. We all want to be seen as the authority in our field. It’s the ones involved in media conversation who generally are.

Be in the driver’s seat to react quickly to industry change. Stay ahead of your competitors by being the authority that the media think of when they need an opinion.

Reach new clients and solidify existing clients. Whether it’s via editorials, commentary or industry-specific topics, you’ll connect with a new audience. Your existing clients will also know they made the right choice with you.


Media skills training that’s different 

Learn the tools and techniques you need to become a media star. We’ll look at media essentials and presentation skills, as well as topics as diverse as maximising the media and even crisis media training.

  • Understand the reasons behind why journalists and bloggers will quote you.
  • Learn how to be quoted for all the right reasons.
  • Benefit from filmed role plays with leading journalists (who sign confidentiality agreements).
  • Enjoy real-time feedback.

Tailored media workshops

All of my media training is tailored to your specific business needs. 

  • Full or half-day options
  • Onsite or offsite
  • Media skills tools and techniques adapted to the style and goal of each participant
  • Small groups (1-6 participants)
  • Based on proven adult learning principles.

I work with the world’s most innovative organisations in the charity and entrepreneurial worlds, many of which are long-standing clients. Use this to your benefit.

Why choose me for your media training?

Bespoke solutions – enjoy ideas and inspiration for your specific business

Qualified journalist – over 20 years’ media experience 

Award-winning – a Walkley Award winner

Experienced trainer – skilled and inspiring 

Strategic thinker – who adapts to your industry quickly

Realistic and authentic training – with a practical, structured approach.