Amber’s Blog
Expert ideas, tools & musings
Latest Post
- What Sports Champions Can Teach Us About the Art of Career Change
Career changes are part of adulting. Whether it’s by choice or circumstance, stepping away from what you know into the unknown can feel daunting. But few people understand the art of reinvention better than sports champs and elite athletes. As I’ve discovered through my two seasons of my podcast, Life After the Whistle, the way highly focused… Read more: What Sports Champions Can Teach Us About the Art of Career Change
More Posts
How to Become the Go-To Expert in Media
In a crowded media landscape where stories are constantly evolving, journalists and producers are always on the hunt for credible, insightful, and accessible voices. Becoming the go-to expert—the person journalists instinctively call when they need a quote or perspective—is a…
How have influencers changed the rules on media training?
I recently tuned into a Mamamia Out Loud episode (please fast-forward to 35.57 to 37.30 minutes in), which is a daily habit if you know me. That podcast is life! My ears pricked up when media training was mentioned—a first,…
How PR Managers Can Best Manage a Social Media Pile-On
Social media is here to stay. Every business knows its value, but it has its moments. It can be a PR dream—or a nightmare. One viral post or tweet can catapult a brand to the top of trending lists for…
